Institutionalising customer-driven learning through fully integrated customer feedback systems

Research Paper Series (National University of Singapore. Faculty of Business Administration); 2000-014

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Bibliographic Details
Main Authors: Wirtz, Jochen, Tomlin, Monica
Other Authors: MARKETING
Format: Working Paper/Technical Report
Published: 2018
Online Access:http://scholarbank.nus.edu.sg/handle/10635/140371
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Institution: National University of Singapore
id sg-nus-scholar.10635-140371
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spelling sg-nus-scholar.10635-1403712019-04-23T08:58:20Z Institutionalising customer-driven learning through fully integrated customer feedback systems Wirtz, Jochen Tomlin, Monica MARKETING Research Paper Series (National University of Singapore. Faculty of Business Administration); 2000-014 2018-04-19T04:15:04Z 2018-04-19T04:15:04Z 2000-04 Working Paper/Technical Report Wirtz, Jochen, Tomlin, Monica (2000-04). Institutionalising customer-driven learning through fully integrated customer feedback systems. Research Paper Series (National University of Singapore. Faculty of Business Administration); 2000-014. ScholarBank@NUS Repository. http://scholarbank.nus.edu.sg/handle/10635/140371 Research Paper Series; 2000-014
institution National University of Singapore
building NUS Library
country Singapore
collection ScholarBank@NUS
description Research Paper Series (National University of Singapore. Faculty of Business Administration); 2000-014
author2 MARKETING
author_facet MARKETING
Wirtz, Jochen
Tomlin, Monica
format Working Paper/Technical Report
author Wirtz, Jochen
Tomlin, Monica
spellingShingle Wirtz, Jochen
Tomlin, Monica
Institutionalising customer-driven learning through fully integrated customer feedback systems
author_sort Wirtz, Jochen
title Institutionalising customer-driven learning through fully integrated customer feedback systems
title_short Institutionalising customer-driven learning through fully integrated customer feedback systems
title_full Institutionalising customer-driven learning through fully integrated customer feedback systems
title_fullStr Institutionalising customer-driven learning through fully integrated customer feedback systems
title_full_unstemmed Institutionalising customer-driven learning through fully integrated customer feedback systems
title_sort institutionalising customer-driven learning through fully integrated customer feedback systems
publishDate 2018
url http://scholarbank.nus.edu.sg/handle/10635/140371
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