MOTIVATING CUSTOMER RETENTION AND ENGAGEMENT IN ONLINE VIDEO STREAMING INDUSTRY

MOTIVATING CUSTOMER RETENTION AND ENGAGEMENT IN ONLINE VIDEO STREAMING INDUSTRY

Ph.D

Saved in:
Bibliographic Details
Main Author: ZHANG XIAOQING
Other Authors: INFORMATION SYSTEMS & ANALYTICS
Format: Theses and Dissertations
Language:English
Published: 2019
Subjects:
customer retention, online video streaming, grandfather clause, time-sync comments (TSC), video emotionality, hedonic adaptation
Online Access:https://scholarbank.nus.edu.sg/handle/10635/163173
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: National University of Singapore
Language: English
id sg-nus-scholar.10635-163173
record_format dspace
spelling sg-nus-scholar.10635-1631732020-01-01T13:12:35Z MOTIVATING CUSTOMER RETENTION AND ENGAGEMENT IN ONLINE VIDEO STREAMING INDUSTRY ZHANG XIAOQING INFORMATION SYSTEMS & ANALYTICS Phan Tuan Quang customer retention, online video streaming, grandfather clause, time-sync comments (TSC), video emotionality, hedonic adaptation Ph.D DOCTOR OF PHILOSOPHY (SOC) 2019-12-31T18:01:26Z 2019-12-31T18:01:26Z 2019-08-22 Thesis ZHANG XIAOQING (2019-08-22). MOTIVATING CUSTOMER RETENTION AND ENGAGEMENT IN ONLINE VIDEO STREAMING INDUSTRY. ScholarBank@NUS Repository. https://scholarbank.nus.edu.sg/handle/10635/163173 en
institution National University of Singapore
building NUS Library
country Singapore
collection ScholarBank@NUS
language English
topic customer retention, online video streaming, grandfather clause, time-sync comments (TSC), video emotionality, hedonic adaptation
spellingShingle customer retention, online video streaming, grandfather clause, time-sync comments (TSC), video emotionality, hedonic adaptation
ZHANG XIAOQING
MOTIVATING CUSTOMER RETENTION AND ENGAGEMENT IN ONLINE VIDEO STREAMING INDUSTRY
description Ph.D
author2 INFORMATION SYSTEMS & ANALYTICS
author_facet INFORMATION SYSTEMS & ANALYTICS
ZHANG XIAOQING
format Theses and Dissertations
author ZHANG XIAOQING
author_sort ZHANG XIAOQING
title MOTIVATING CUSTOMER RETENTION AND ENGAGEMENT IN ONLINE VIDEO STREAMING INDUSTRY
title_short MOTIVATING CUSTOMER RETENTION AND ENGAGEMENT IN ONLINE VIDEO STREAMING INDUSTRY
title_full MOTIVATING CUSTOMER RETENTION AND ENGAGEMENT IN ONLINE VIDEO STREAMING INDUSTRY
title_fullStr MOTIVATING CUSTOMER RETENTION AND ENGAGEMENT IN ONLINE VIDEO STREAMING INDUSTRY
title_full_unstemmed MOTIVATING CUSTOMER RETENTION AND ENGAGEMENT IN ONLINE VIDEO STREAMING INDUSTRY
title_sort motivating customer retention and engagement in online video streaming industry
publishDate 2019
url https://scholarbank.nus.edu.sg/handle/10635/163173
_version_ 1681100455930757120

Similar Items