Complex systems: marketing’s new frontier

10.1007/s13162-018-0122-2

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Bibliographic Details
Main Authors: Rand, William, Rust, Roland T, MIN KIM
Other Authors: MARKETING
Format: Article
Published: Springer Science and Business Media LLC 2021
Subjects:
Online Access:https://scholarbank.nus.edu.sg/handle/10635/191512
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-1915122024-04-25T00:43:02Z Complex systems: marketing’s new frontier Rand, William Rust, Roland T MIN KIM MARKETING Complex systems Agent-based models Network science System dynamics Chaos theory Machine learning 10.1007/s13162-018-0122-2 AMS Review 8 3-4 111-127 completed 2021-05-25T03:11:45Z 2021-05-25T03:11:45Z 2018-07-13 2021-05-25T02:38:10Z Article Rand, William, Rust, Roland T, MIN KIM (2018-07-13). Complex systems: marketing’s new frontier. AMS Review 8 (3-4) : 111-127. ScholarBank@NUS Repository. https://doi.org/10.1007/s13162-018-0122-2 1869-814X 1869-8182 https://scholarbank.nus.edu.sg/handle/10635/191512 Springer Science and Business Media LLC Elements
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Complex systems
Agent-based models
Network science
System dynamics
Chaos theory
Machine learning
spellingShingle Complex systems
Agent-based models
Network science
System dynamics
Chaos theory
Machine learning
Rand, William
Rust, Roland T
MIN KIM
Complex systems: marketing’s new frontier
description 10.1007/s13162-018-0122-2
author2 MARKETING
author_facet MARKETING
Rand, William
Rust, Roland T
MIN KIM
format Article
author Rand, William
Rust, Roland T
MIN KIM
author_sort Rand, William
title Complex systems: marketing’s new frontier
title_short Complex systems: marketing’s new frontier
title_full Complex systems: marketing’s new frontier
title_fullStr Complex systems: marketing’s new frontier
title_full_unstemmed Complex systems: marketing’s new frontier
title_sort complex systems: marketing’s new frontier
publisher Springer Science and Business Media LLC
publishDate 2021
url https://scholarbank.nus.edu.sg/handle/10635/191512
_version_ 1800914814544904192