Incentives for learning: How free offers help or hinder motivation

10.1016/j.ijresmar.2021.08.001

Saved in:
Bibliographic Details
Main Authors: Yih Hwailee, Yeung, C.
Other Authors: MARKETING
Format: Article
Published: Elsevier B.V. 2022
Subjects:
Online Access:https://scholarbank.nus.edu.sg/handle/10635/232950
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: National University of Singapore
id sg-nus-scholar.10635-232950
record_format dspace
spelling sg-nus-scholar.10635-2329502023-09-21T08:47:32Z Incentives for learning: How free offers help or hinder motivation Yih Hwailee Yeung, C. MARKETING Discretionary learning Free Incentives Mental accounting Wise psychological intervention 10.1016/j.ijresmar.2021.08.001 International Journal of Research in Marketing 2022-10-13T01:20:40Z 2022-10-13T01:20:40Z 2021-10-01 Article Yih Hwailee, Yeung, C. (2021-10-01). Incentives for learning: How free offers help or hinder motivation. International Journal of Research in Marketing. ScholarBank@NUS Repository. https://doi.org/10.1016/j.ijresmar.2021.08.001 0167-8116 https://scholarbank.nus.edu.sg/handle/10635/232950 Attribution 4.0 International https://creativecommons.org/licenses/by/4.0/ Elsevier B.V. Scopus OA2021
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Discretionary learning
Free
Incentives
Mental accounting
Wise psychological intervention
spellingShingle Discretionary learning
Free
Incentives
Mental accounting
Wise psychological intervention
Yih Hwailee
Yeung, C.
Incentives for learning: How free offers help or hinder motivation
description 10.1016/j.ijresmar.2021.08.001
author2 MARKETING
author_facet MARKETING
Yih Hwailee
Yeung, C.
format Article
author Yih Hwailee
Yeung, C.
author_sort Yih Hwailee
title Incentives for learning: How free offers help or hinder motivation
title_short Incentives for learning: How free offers help or hinder motivation
title_full Incentives for learning: How free offers help or hinder motivation
title_fullStr Incentives for learning: How free offers help or hinder motivation
title_full_unstemmed Incentives for learning: How free offers help or hinder motivation
title_sort incentives for learning: how free offers help or hinder motivation
publisher Elsevier B.V.
publishDate 2022
url https://scholarbank.nus.edu.sg/handle/10635/232950
_version_ 1779155139222831104