Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing

10.1108/JRIM-06-2023-0176

Saved in:

Bibliographic Details
Main Authors:	Kunz, Werner H, Wirtz, Jochen
Other Authors:	DEAN'S OFFICE (BIZ)
Format:	Article
Language:	English
Published:	EMERALD GROUP PUBLISHING LTD 2023
Subjects:	Social Sciences Business Business & Economics Digitalisations Artificial Intelligence Data Security Service Technology Ethics Corporate Responsibility Digital Responsibility
Online Access:	https://scholarbank.nus.edu.sg/handle/10635/245207
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	National University of Singapore
Language:	English

id	sg-nus-scholar.10635-245207
record_format	dspace
spelling	sg-nus-scholar.10635-2452072024-11-12T01:08:20Z Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing Kunz, Werner H Wirtz, Jochen DEAN'S OFFICE (BIZ) Prof Jochen Wirtz Social Sciences Business Business & Economics Digitalisations Artificial Intelligence Data Security Service Technology Ethics Corporate Responsibility Digital Responsibility 10.1108/JRIM-06-2023-0176 JOURNAL OF RESEARCH IN INTERACTIVE MARKETING 2023-10-09T07:45:21Z 2023-10-09T07:45:21Z 2023-01-01 2023-10-08T17:01:07Z Article Kunz, Werner H, Wirtz, Jochen (2023-01-01). Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing. JOURNAL OF RESEARCH IN INTERACTIVE MARKETING. ScholarBank@NUS Repository. https://doi.org/10.1108/JRIM-06-2023-0176 2040-7122 2040-7130 https://scholarbank.nus.edu.sg/handle/10635/245207 en EMERALD GROUP PUBLISHING LTD Elements
institution	National University of Singapore
building	NUS Library
continent	Asia
country	Singapore Singapore
content_provider	NUS Library
collection	ScholarBank@NUS
language	English
topic	Social Sciences Business Business & Economics Digitalisations Artificial Intelligence Data Security Service Technology Ethics Corporate Responsibility Digital Responsibility
spellingShingle	Social Sciences Business Business & Economics Digitalisations Artificial Intelligence Data Security Service Technology Ethics Corporate Responsibility Digital Responsibility Kunz, Werner H Wirtz, Jochen Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing
description	10.1108/JRIM-06-2023-0176
author2	DEAN'S OFFICE (BIZ)
author_facet	DEAN'S OFFICE (BIZ) Kunz, Werner H Wirtz, Jochen
format	Article
author	Kunz, Werner H Wirtz, Jochen
author_sort	Kunz, Werner H
title	Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing
title_short	Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing
title_full	Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing
title_fullStr	Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing
title_full_unstemmed	Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing
title_sort	corporate digital responsibility (cdr) in the age of ai: implications for interactive marketing
publisher	EMERALD GROUP PUBLISHING LTD
publishDate	2023
url	https://scholarbank.nus.edu.sg/handle/10635/245207
_version_	1821220456090304512

Corporate digital responsibility (CDR) in the age of AI: implications for interactive marketing

Similar Items