The impact of online social network on consumer loyalty: An empirical study of an online dining community

The impact of online social network on consumer loyalty: An empirical study of an online dining community

ICIS 2009 Proceedings - Thirtieth International Conference on Information Systems

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Bibliographic Details
Main Authors: Xu, Y.C., Lu, X., Goh, K.Y., Jiang, Z., Zhu, X.
Other Authors: INFORMATION SYSTEMS
Format: Conference or Workshop Item
Published: 2013
Subjects:
Ecommerce
Loyalty
Online social network
Service
Social identity
Social influence
Online Access:http://scholarbank.nus.edu.sg/handle/10635/42694
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Institution: National University of Singapore

Internet

http://scholarbank.nus.edu.sg/handle/10635/42694

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