A comparison of within-household price sensitivity across online and offline channels

A comparison of within-household price sensitivity across online and offline channels

10.1287/mksc.1070.0288

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Bibliographic Details
Main Authors: Chu, J., Chintagunta, P., Cebollada, J.
Other Authors: MARKETING
Format: Article
Published: 2013
Subjects:
Endogeneity
Internet
Logit demand model
Price sensitivity
Scanner panel data
Online Access:http://scholarbank.nus.edu.sg/handle/10635/43853
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Institution: National University of Singapore
id sg-nus-scholar.10635-43853
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spelling sg-nus-scholar.10635-438532024-11-09T01:54:07Z A comparison of within-household price sensitivity across online and offline channels Chu, J. Chintagunta, P. Cebollada, J. MARKETING Endogeneity Internet Logit demand model Price sensitivity Scanner panel data 10.1287/mksc.1070.0288 Marketing Science 27 2 283-299 2013-10-09T02:46:57Z 2013-10-09T02:46:57Z 2008 Article Chu, J., Chintagunta, P., Cebollada, J. (2008). A comparison of within-household price sensitivity across online and offline channels. Marketing Science 27 (2) : 283-299. ScholarBank@NUS Repository. https://doi.org/10.1287/mksc.1070.0288 07322399 http://scholarbank.nus.edu.sg/handle/10635/43853 000255304800009 Scopus
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Endogeneity
Internet
Logit demand model
Price sensitivity
Scanner panel data
spellingShingle Endogeneity
Internet
Logit demand model
Price sensitivity
Scanner panel data
Chu, J.
Chintagunta, P.
Cebollada, J.
A comparison of within-household price sensitivity across online and offline channels
description 10.1287/mksc.1070.0288
author2 MARKETING
author_facet MARKETING
Chu, J.
Chintagunta, P.
Cebollada, J.
format Article
author Chu, J.
Chintagunta, P.
Cebollada, J.
author_sort Chu, J.
title A comparison of within-household price sensitivity across online and offline channels
title_short A comparison of within-household price sensitivity across online and offline channels
title_full A comparison of within-household price sensitivity across online and offline channels
title_fullStr A comparison of within-household price sensitivity across online and offline channels
title_full_unstemmed A comparison of within-household price sensitivity across online and offline channels
title_sort comparison of within-household price sensitivity across online and offline channels
publishDate 2013
url http://scholarbank.nus.edu.sg/handle/10635/43853
_version_ 1821185704644837376

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