Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvement

10.1108/09564230310466001

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Bibliographic Details
Main Author: Wirtz, J.
Other Authors: MARKETING
Format: Review
Published: 2013
Subjects:
Online Access:http://scholarbank.nus.edu.sg/handle/10635/43908
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-439082023-10-25T21:39:12Z Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvement Wirtz, J. MARKETING Customer satisfaction Customer surveys 10.1108/09564230310466001 International Journal of Service Industry Management 14 1 96-119 2013-10-09T02:48:22Z 2013-10-09T02:48:22Z 2003 Review Wirtz, J. (2003). Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvement. International Journal of Service Industry Management 14 (1) : 96-119. ScholarBank@NUS Repository. https://doi.org/10.1108/09564230310466001 09564233 http://scholarbank.nus.edu.sg/handle/10635/43908 000182113300004 Scopus
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Customer satisfaction
Customer surveys
spellingShingle Customer satisfaction
Customer surveys
Wirtz, J.
Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvement
description 10.1108/09564230310466001
author2 MARKETING
author_facet MARKETING
Wirtz, J.
format Review
author Wirtz, J.
author_sort Wirtz, J.
title Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvement
title_short Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvement
title_full Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvement
title_fullStr Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvement
title_full_unstemmed Halo in customer satisfaction measures: The role of purpose of rating, number of attributes and customer involvement
title_sort halo in customer satisfaction measures: the role of purpose of rating, number of attributes and customer involvement
publishDate 2013
url http://scholarbank.nus.edu.sg/handle/10635/43908
_version_ 1781411236907319296