Borderless markets: A boon or bane for marketers?
Economic integration and free trade isnot always a panacea for businesses.
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Main Author: | ZERRILLO, Philip Charles |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2015
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/ami/52 https://ink.library.smu.edu.sg/context/ami/article/1051/viewcontent/bordeless_markets.pdf |
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Institution: | Singapore Management University |
Language: | English |
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