The founding of Flipz: Living the entrepreneurship dream?

The founding of Flipz: Living the entrepreneurship dream?

Flipz is the pseudonym for a Hong Kong-based mobile classified app for consumer-to-consumer selling and buying of new and second-hand goods. Despite the initial skepticism towards their venture, the founders managed to gain traction with their app and eventually succeeded in raising venture funding...

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Bibliographic Details
Main Authors: GOH, Kenneth T., CHEAH, Sin Mei
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2019
Subjects:
Entrepreneurship
start-up
venture
e-commerce
online retail
E-Commerce
Entrepreneurial and Small Business Operations
Online Access:https://ink.library.smu.edu.sg/cases_coll_all/251
https://smu-my.sharepoint.com/personal/chiweichan_smu_edu_sg/_layouts/15/onedrive.aspx?listurl=https://smu.sharepoint.com/sites/admin/CMP&id=/sites/admin/CMP/cases/SMU-19-BATCH [PDF-Pic]/SMU-19-0005 [Flipz]/SMU-19-0005 [Flipz].pdf&parent=/sites/admin/CMP/cases/SMU-19-BATCH [PDF-Pic]/SMU-19-0005 [Flipz]
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Institution: Singapore Management University
Language: English

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