Smile again! Applying design thinking to improve the dental patient’s experience
Set in 2019, this case illustrates a design thinking intervention programme carried out at the Elite’s Smile Specialized Medical Complex in the city of Taif in Saudi Arabia. The programme was part of a doctorate research project undertaken at the Singapore Management University. The case introduces...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2020
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/cases_coll_all/321 https://smu.sharepoint.com/sites/admin/CMP/cases/SMU-20-BATCH%20%5BPDF-Pic%5D/SMU-20-0018%20%5BDesign%20Thinking%5D/SMU-20-0018%20%5BDesign%20Thinking%5D.pdf |
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| Institution: | Singapore Management University |
| Language: | English |