Innovating Singapore’s chicken rice

"This case is set in November 2020. Lao Hung Jia (LHJ) was a progressive chicken rice hawker stall that had embraced digital transformation and open innovation from e-retailing, e-payment, e-distribution to e-marketing. Even though these digital transformation initiatives had helped LHJ improve...

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Bibliographic Details
Main Authors: CRAMA, Pascale, LIM, Chon Phung, KULZER SACILOTTO, Cintia, ANG, Jovina
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2021
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Online Access:https://ink.library.smu.edu.sg/cases_coll_all/342
https://smu.sharepoint.com/sites/admin/CMP/cases/SMU-20-BATCH%20%5BPDF-Pic%5D/SMU-20-0050%20%5BChicken%20Rice%5D/SMU-20-0050%20%5BChicken%20Rice%5D.pdf?CT=1614938913758&OR=ItemsView
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Institution: Singapore Management University
Language: English