To thine communication partner be true: The effect of presentation consistency on perceived authenticity and liking after making a first impression online
This experiment examines the effects of presentation consistency on perceived authenticity and liking in computer-mediated communication, differentiating between profile views and short online text-based conversations. The experimental design is a 2 (presentation-consistent vs. -inconsistent) × 2 (p...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2020
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/cis_research/179 https://ink.library.smu.edu.sg/context/cis_research/article/1178/viewcontent/To_thine_communication_partner_be_true_pvoa.pdf |
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| Institution: | Singapore Management University |
| Language: | English |