Customer Satisfaction Index of Singapore: Executive Summary 2008

Customer Satisfaction Index of Singapore: Executive Summary 2008

The Institute of Service Excellence at Singapore Management University (ISES) was appointed by the Singapore Workforce Development Agency (WDA) to implement and maintain an annual benchmark for the services sectors in Singapore. The Customer Satisfaction Index of Singapore (CSISG) was first launched...

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Bibliographic Details
Main Author: Institute of Service Excellence, SMU
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2009
Subjects:
Customer satisfaction
Singapore
industry
service excellence
Asian Studies
Hospitality Administration and Management
Sales and Merchandising
Online Access:https://ink.library.smu.edu.sg/ises_research/5
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1003&context=ises_research
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Institution: Singapore Management University
Language: English
Description
Summary:The Institute of Service Excellence at Singapore Management University (ISES) was appointed by the Singapore Workforce Development Agency (WDA) to implement and maintain an annual benchmark for the services sectors in Singapore. The Customer Satisfaction Index of Singapore (CSISG) was first launched in April 2008 based on data collected from a nationwide survey conducted in 2007. In this second year, the results of CSISG 2008 were derived from the survey data gathered between November 2008 and January 2009.

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