Improving Lives in the Base of Pyramid, Profitably
Stefan Jacob and Pin Kwokchallenge Southeast Asian companies to consider the rewards, and risks, of entering the Base of the Pyramid market.
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Institutional Knowledge at Singapore Management University
2011
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sg-smu-ink.lien_research-10792018-07-10T08:49:19Z Improving Lives in the Base of Pyramid, Profitably Jacob, Stefan Kwok, Pin Stefan Jacob and Pin Kwokchallenge Southeast Asian companies to consider the rewards, and risks, of entering the Base of the Pyramid market. 2011-01-01T08:00:00Z text application/pdf https://ink.library.smu.edu.sg/lien_research/82 https://ink.library.smu.edu.sg/context/lien_research/article/1079/viewcontent/Improving_Lives_in_the_Base_of_Pyramid__Profitably___Stefan_Jacob___Pin_Kwok.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Social Space eng Institutional Knowledge at Singapore Management University Business Administration, Management, and Operations |
| institution |
Singapore Management University |
| building |
SMU Libraries |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
SMU Libraries |
| collection |
InK@SMU |
| language |
English |
| topic |
Business Administration, Management, and Operations |
| spellingShingle |
Business Administration, Management, and Operations Jacob, Stefan Kwok, Pin Improving Lives in the Base of Pyramid, Profitably |
| description |
Stefan Jacob and Pin Kwokchallenge Southeast Asian companies to consider the rewards, and risks, of entering the Base of the Pyramid market. |
| format |
text |
| author |
Jacob, Stefan Kwok, Pin |
| author_facet |
Jacob, Stefan Kwok, Pin |
| author_sort |
Jacob, Stefan |
| title |
Improving Lives in the Base of Pyramid, Profitably |
| title_short |
Improving Lives in the Base of Pyramid, Profitably |
| title_full |
Improving Lives in the Base of Pyramid, Profitably |
| title_fullStr |
Improving Lives in the Base of Pyramid, Profitably |
| title_full_unstemmed |
Improving Lives in the Base of Pyramid, Profitably |
| title_sort |
improving lives in the base of pyramid, profitably |
| publisher |
Institutional Knowledge at Singapore Management University |
| publishDate |
2011 |
| url |
https://ink.library.smu.edu.sg/lien_research/82 https://ink.library.smu.edu.sg/context/lien_research/article/1079/viewcontent/Improving_Lives_in_the_Base_of_Pyramid__Profitably___Stefan_Jacob___Pin_Kwok.pdf |
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