Strategic Marketing Cases for 21st Century Asia
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2000
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sg-smu-ink.lkcsb_research-11372010-09-23T06:24:04Z Strategic Marketing Cases for 21st Century Asia Quelch, J Leong, S. M. TAN, Chin Tiong 2000-01-01T08:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/138 https://worldcat.org/isbn/9780130276018 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Marketing |
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Marketing Quelch, J Leong, S. M. TAN, Chin Tiong Strategic Marketing Cases for 21st Century Asia |
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text |
author |
Quelch, J Leong, S. M. TAN, Chin Tiong |
author_facet |
Quelch, J Leong, S. M. TAN, Chin Tiong |
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Quelch, J |
title |
Strategic Marketing Cases for 21st Century Asia |
title_short |
Strategic Marketing Cases for 21st Century Asia |
title_full |
Strategic Marketing Cases for 21st Century Asia |
title_fullStr |
Strategic Marketing Cases for 21st Century Asia |
title_full_unstemmed |
Strategic Marketing Cases for 21st Century Asia |
title_sort |
strategic marketing cases for 21st century asia |
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Institutional Knowledge at Singapore Management University |
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2000 |
url |
https://ink.library.smu.edu.sg/lkcsb_research/138 https://worldcat.org/isbn/9780130276018 |
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