Strategic Marketing Cases for 21st Century Asia
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Main Authors: | Quelch, J, Leong, S. M., TAN, Chin Tiong |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2000
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Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/138 https://worldcat.org/isbn/9780130276018 |
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Institution: | Singapore Management University |
Language: | English |
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