Consumer Evaluations of Standardised Versus Localized Advertisements, in Tan C T and Kujawa D (Eds.)
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Institutional Knowledge at Singapore Management University
1984
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| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/202 https://www.worldcat.org/oclc/12318925 |
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sg-smu-ink.lkcsb_research-12012010-09-23T06:24:04Z Consumer Evaluations of Standardised Versus Localized Advertisements, in Tan C T and Kujawa D (Eds.) TAN, Chin Tiong Tsui, W 1984-06-14T07:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/202 https://www.worldcat.org/oclc/12318925 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Sales and Merchandising |
| institution |
Singapore Management University |
| building |
SMU Libraries |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
SMU Libraries |
| collection |
InK@SMU |
| language |
English |
| topic |
Sales and Merchandising |
| spellingShingle |
Sales and Merchandising TAN, Chin Tiong Tsui, W Consumer Evaluations of Standardised Versus Localized Advertisements, in Tan C T and Kujawa D (Eds.) |
| format |
text |
| author |
TAN, Chin Tiong Tsui, W |
| author_facet |
TAN, Chin Tiong Tsui, W |
| author_sort |
TAN, Chin Tiong |
| title |
Consumer Evaluations of Standardised Versus Localized Advertisements, in Tan C T and Kujawa D (Eds.) |
| title_short |
Consumer Evaluations of Standardised Versus Localized Advertisements, in Tan C T and Kujawa D (Eds.) |
| title_full |
Consumer Evaluations of Standardised Versus Localized Advertisements, in Tan C T and Kujawa D (Eds.) |
| title_fullStr |
Consumer Evaluations of Standardised Versus Localized Advertisements, in Tan C T and Kujawa D (Eds.) |
| title_full_unstemmed |
Consumer Evaluations of Standardised Versus Localized Advertisements, in Tan C T and Kujawa D (Eds.) |
| title_sort |
consumer evaluations of standardised versus localized advertisements, in tan c t and kujawa d (eds.) |
| publisher |
Institutional Knowledge at Singapore Management University |
| publishDate |
1984 |
| url |
https://ink.library.smu.edu.sg/lkcsb_research/202 https://www.worldcat.org/oclc/12318925 |
| _version_ |
1770569499916894208 |