Product Quality, Cost Position, and Business Performance: A Test of Some Key Hypotheses
This study uses a causal modelling methodology to examine competing methodological and theo- retical hypotheses concerning the effects of prod- uct quality on direct costs and business unit re- turn on investment (ROI). Results show that the PIMS' measures under study exhibit high reliabil- ity...
محفوظ في:
المؤلفون الرئيسيون: | , , |
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التنسيق: | text |
اللغة: | English |
منشور في: |
Institutional Knowledge at Singapore Management University
1983
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الموضوعات: | |
الوصول للمادة أونلاين: | https://ink.library.smu.edu.sg/lkcsb_research/2922 https://www.jstor.org/stable/1251491 |
الوسوم: |
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