Galvanizing Online Support
Grounded theory, based on eight case studies from Asia and Middle east, on how support for a cause can be galvanized through digital channels.
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| Language: | English |
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Institutional Knowledge at Singapore Management University
2011
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| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/3197 |
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sg-smu-ink.lkcsb_research-41962013-08-12T01:24:21Z Galvanizing Online Support NETZLEY, Michael A Grounded theory, based on eight case studies from Asia and Middle east, on how support for a cause can be galvanized through digital channels. 2011-11-01T07:00:00Z text https://ink.library.smu.edu.sg/lkcsb_research/3197 Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Digital social media galvanization emotions Asia Business and Corporate Communications Communication Technology and New Media |
| institution |
Singapore Management University |
| building |
SMU Libraries |
| continent |
Asia |
| country |
Singapore Singapore |
| content_provider |
SMU Libraries |
| collection |
InK@SMU |
| language |
English |
| topic |
Digital social media galvanization emotions Asia Business and Corporate Communications Communication Technology and New Media |
| spellingShingle |
Digital social media galvanization emotions Asia Business and Corporate Communications Communication Technology and New Media NETZLEY, Michael A Galvanizing Online Support |
| description |
Grounded theory, based on eight case studies from Asia and Middle east, on how support for a cause can be galvanized through digital channels. |
| format |
text |
| author |
NETZLEY, Michael A |
| author_facet |
NETZLEY, Michael A |
| author_sort |
NETZLEY, Michael A |
| title |
Galvanizing Online Support |
| title_short |
Galvanizing Online Support |
| title_full |
Galvanizing Online Support |
| title_fullStr |
Galvanizing Online Support |
| title_full_unstemmed |
Galvanizing Online Support |
| title_sort |
galvanizing online support |
| publisher |
Institutional Knowledge at Singapore Management University |
| publishDate |
2011 |
| url |
https://ink.library.smu.edu.sg/lkcsb_research/3197 |
| _version_ |
1770571144930263040 |