A Decision Analysis Approach for Unique Situation Competitive Bidding

Looks at the competitive bidding situation in a single occasion context. Provides a "thinking algorithm" model based on decision analysis which requires the decision maker to make subjective assessments of uncertain quantities. Uses the case study of a tender of unpounded butter offered to...

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Bibliographic Details
Main Authors: BUNN, Derek, THOMAS, Howard
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 1976
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/3866
https://doi.org/10.1108/EUM0000000005045
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Institution: Singapore Management University
Language: English