The business model book: Design, build and adapt business models that drive business growth

Business models are the beating heart of your firm's value proposition. Great business models drive rapid growth; bad business models can doom the most promising ventures. Brilliant Business Models clearly shows you how to create, test, adapt, and innovate successful and appropriate business mo...

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Bibliographic Details
Main Authors: BOCK, Adam J., GEORGE, Gerard
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2017
Subjects:
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/5371
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Institution: Singapore Management University
Language: English

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