Audience perceptions of charismatic and non-charismatic oratory: The case of management gurus
The purpose of the paper is to investigate whether people consider someone a charismatic speaker because they are deploying the generic features commonly identified as being associated with charismatic oratory in the literature, or whether the attribution of charisma is informed by factors which var...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2011
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/6259 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7258/viewcontent/Audience_perceptions_Charismatic_Gurus_2011_av.pdf |
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| Institution: | Singapore Management University |
| Language: | English |