Foreign country priorities in the internationalization process: A measure and an exploratory test on British firms
After a critical analysis of the psychic distance aspect of the Uppsala model of internationalization and empirical studies to test it, this paper proposes a measure to enable comparison between target foreign countries in the priority given them in the internationalization process. An International...
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| Main Authors: | , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2001
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/6287 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7286/viewcontent/Foreign_countries_priorities_2001_av.pdf |
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| Institution: | Singapore Management University |
| Language: | English |