A triadic framework for collaborative consumption (CC): Motives, activities and resources & capabilities of actors

• Main Authors: BENOIT, Sabine, BAKER, Thomas L., BOLTON, Ruth N., GRUBER, Thorsten, KANDAMPULLY, Jay
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2017
• Subjects: Collaborative consumption; Access based services; Consumer behavior; Shareconomy; Peer to peer; Research priorities; Marketing; Organizational Behavior and Theory
• Online Access: https://ink.library.smu.edu.sg/lkcsb_research/7573; https://ink.library.smu.edu.sg/context/lkcsb_research/article/8572/viewcontent/1_s2.0_S0148296317301509_pvoa_cc_by.pdf
• Institution: Singapore Management University

Collaborative consumption (CC) is an increasingly prevalent form of exchange. CC occurs within a triangle of actors: a platform provider (e.g., Uber), a peer service provider (e.g., an Uber driver) and a customer. The platform provider's main role is matchmaking, so that a customer can access assets of a peer service provider. This paper has three objectives. First, this article identifies three criteria to delineate CC from related constructs such as access-based consumption, sharing or renting. Second, it introduces a literature-based framework explicating the roles of the actors in the CC triangle along three dimensions: motives, activities and resources and capabilities. Third, it highlights areas for further research, such as the dynamics of CC, context-dependent motives and the emergence of professional (peer) service providers.