Linking service convenience to satisfaction: Dimensions and key moderators

Linking service convenience to satisfaction: Dimensions and key moderators

Purpose: Demand for service convenience, defined as a consumer's perception of minimized time and effort spent to obtain a service, has increased in conjunction with certain sociocultural and demographic changes. Previous research notes the significance of service convenience, but the importanc...

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Bibliographic Details
Main Authors: BENOIT, Sabine, KLOSE, Sonja, ETTINGER, Andreas
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2017
Subjects:
Retailing
Shopping
Partial least squares
Customer characteristics
Service convenience
Formative measurement models
Marketing
Sales and Merchandising
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/7584
https://ink.library.smu.edu.sg/context/lkcsb_research/article/8583/viewcontent/Linking_service_convenience_to_satisfaction_av_cc_by_nc.pdf
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Institution: Singapore Management University
Language: English
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