Linking service convenience to satisfaction: Dimensions and key moderators
Purpose: Demand for service convenience, defined as a consumer's perception of minimized time and effort spent to obtain a service, has increased in conjunction with certain sociocultural and demographic changes. Previous research notes the significance of service convenience, but the importanc...
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Main Authors: | BENOIT, Sabine, KLOSE, Sonja, ETTINGER, Andreas |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2017
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/7584 https://ink.library.smu.edu.sg/context/lkcsb_research/article/8583/viewcontent/Linking_service_convenience_to_satisfaction_av_cc_by_nc.pdf |
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Institution: | Singapore Management University |
Language: | English |
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