The impacts of ethical philosophy on the corporate hypocrisy perception and communication intentions toward CSR

This study investigates how perceptions of corporate hypocrisy from the Corporate Social Responsibility (CSR) activities connect the public's ethical philosphy to subsequent positive/negative opinion-sharing intention. With special attention to deontology and consequentialism in normative ethic...

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Bibliographic Details
Main Authors: SHIM, KyuJin, KIM, Jeong-Nam
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2015
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Online Access:https://ink.library.smu.edu.sg/lkcsb_research_all/8
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1013&context=lkcsb_research_all
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Institution: Singapore Management University
Language: English

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