The Pricing Strategy Analysis for the Software-as-a-Service Business Model

• Main Authors: MA, Dan, SEIDMANN, Abraham
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2008
• Subjects: SaaS business model; pricing strategy; competition; COTS software; Computer Sciences; Management Information Systems
• Online Access: https://ink.library.smu.edu.sg/sis_research/245; https://ink.library.smu.edu.sg/context/sis_research/article/1244/viewcontent/PricingStrategy_SaaA_2008_afv.pdf
• Institution: Singapore Management University

The Software-as-a-Service (SaaS) model is a novel way of delivering software applications. In this paper, we present an analytical model to study the competition between the SaaS and the traditional COTS (Commercial off-the-shelf) software. The main research goal is to analyze the pricing strategy o...