Hedonic Valuation of Online Game Participation

We use hedonic valuation to establish a basis for valuing the time a user participates in an online gaming community. We distinguish between utilitarian and hedonic value. Our application involves elements of both utilitarian and hedonic value, however, the latter is much more important. We use an e...

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Bibliographic Details
Main Authors: KAUFFMAN, Robert J., KIM, Kwansoo, YOO, Byungjoon
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2012
Subjects:
Online Access:https://ink.library.smu.edu.sg/sis_research/1747
https://ink.library.smu.edu.sg/context/sis_research/article/2746/viewcontent/p290_kauffman.pdf
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Institution: Singapore Management University
Language: English