Online Activities in Virtual World and Money Spending in Real World
We examine the relationship between online activities virtual world and money spending in real world. We collected users’ log data in an online game from Feb. to Aug. 2010. Our analyses show that virtual money spending complements real money spending in playing an online game. Another finding is tha...
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Main Authors: | , |
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Format: | text |
Language: | English |
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Institutional Knowledge at Singapore Management University
2015
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Online Access: | https://ink.library.smu.edu.sg/sis_research/3115 |
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Institution: | Singapore Management University |
Language: | English |
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