The Monetary Value of Virtual Goods: An Exploratory Study In MMORPGs

This study investigates the monetary value of time spent in virtual worlds in the context of 24 most popular MMORPGs Building on classic economic theory, we approach this issue through a combination of theoretical modeling, experiment, and cross-sectional time series data analysis. Our findings sugg...

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Bibliographic Details
Main Authors: QIU-HONG WANG, Mayer-Schonberger, Viktor
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2010
Subjects:
Online Access:https://ink.library.smu.edu.sg/sis_research/3221
https://ink.library.smu.edu.sg/context/sis_research/article/4223/viewcontent/8533931.pdf
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Institution: Singapore Management University
Language: English