The Monetary Value of Virtual Goods: An Exploratory Study In MMORPGs
This study investigates the monetary value of time spent in virtual worlds in the context of 24 most popular MMORPGs Building on classic economic theory, we approach this issue through a combination of theoretical modeling, experiment, and cross-sectional time series data analysis. Our findings sugg...
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Main Authors: | QIU-HONG WANG, Mayer-Schonberger, Viktor |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2010
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Online Access: | https://ink.library.smu.edu.sg/sis_research/3221 https://ink.library.smu.edu.sg/context/sis_research/article/4223/viewcontent/8533931.pdf |
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Institution: | Singapore Management University |
Language: | English |
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