PageSense: Style-wise web page advertising
This paper presents an innovative style-wise advertising platform for web page. Web page “style” mainly refers to visual effects, such as color and layout. Unlike the most popular ad-network such as Google AdSense which needs publishers to change the original structure of their pages and define the...
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Main Authors: | LI, Lusong, MEI, Tao, NIU, Xiang, NGO, Chong-wah |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2010
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/sis_research/6644 https://ink.library.smu.edu.sg/context/sis_research/article/7647/viewcontent/lusong_www10.pdf |
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Institution: | Singapore Management University |
Language: | English |
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