Context-aware advertisement recommendation for high-speed social news feeding
Social media advertising is a multi-billion dollar market and has become the major revenue source for Facebook and Twitter. To deliver ads to potentially interested users, these social network platforms learn a prediction model for each user based on their personal interests. However, as user intere...
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| Main Authors: | , , , |
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2016
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/sis_research/7122 https://ink.library.smu.edu.sg/context/sis_research/article/8125/viewcontent/07498266_pv.pdf |
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| Institution: | Singapore Management University |
| Language: | English |