Using data analytics to raise productivity and profitability: 4 key steps for SMEs

It is widely believed that effective data analysis may create newbusiness opportunities as technological advancement may offercompanies greater ability to predict what their customers want.

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Main Authors: PAN, Gary, SEOW, Poh Sun
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2018
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Online Access:https://ink.library.smu.edu.sg/soa_research/1795
https://ink.library.smu.edu.sg/context/soa_research/article/2822/viewcontent/Using_data_analytics_to_raise_productivity_and_profitability.pdf
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Institution: Singapore Management University
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spelling sg-smu-ink.soa_research-28222019-05-30T08:37:46Z Using data analytics to raise productivity and profitability: 4 key steps for SMEs PAN, Gary SEOW, Poh Sun It is widely believed that effective data analysis may create newbusiness opportunities as technological advancement may offercompanies greater ability to predict what their customers want. 2018-03-01T08:00:00Z text application/pdf https://ink.library.smu.edu.sg/soa_research/1795 https://ink.library.smu.edu.sg/context/soa_research/article/2822/viewcontent/Using_data_analytics_to_raise_productivity_and_profitability.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection School Of Accountancy eng Institutional Knowledge at Singapore Management University Data analytics Accounting corporate finance small and medium enterprises Singapore Accounting Asian Studies Corporate Finance
institution Singapore Management University
building SMU Libraries
continent Asia
country Singapore
Singapore
content_provider SMU Libraries
collection InK@SMU
language English
topic Data analytics
Accounting
corporate finance
small and medium enterprises
Singapore
Accounting
Asian Studies
Corporate Finance
spellingShingle Data analytics
Accounting
corporate finance
small and medium enterprises
Singapore
Accounting
Asian Studies
Corporate Finance
PAN, Gary
SEOW, Poh Sun
Using data analytics to raise productivity and profitability: 4 key steps for SMEs
description It is widely believed that effective data analysis may create newbusiness opportunities as technological advancement may offercompanies greater ability to predict what their customers want.
format text
author PAN, Gary
SEOW, Poh Sun
author_facet PAN, Gary
SEOW, Poh Sun
author_sort PAN, Gary
title Using data analytics to raise productivity and profitability: 4 key steps for SMEs
title_short Using data analytics to raise productivity and profitability: 4 key steps for SMEs
title_full Using data analytics to raise productivity and profitability: 4 key steps for SMEs
title_fullStr Using data analytics to raise productivity and profitability: 4 key steps for SMEs
title_full_unstemmed Using data analytics to raise productivity and profitability: 4 key steps for SMEs
title_sort using data analytics to raise productivity and profitability: 4 key steps for smes
publisher Institutional Knowledge at Singapore Management University
publishDate 2018
url https://ink.library.smu.edu.sg/soa_research/1795
https://ink.library.smu.edu.sg/context/soa_research/article/2822/viewcontent/Using_data_analytics_to_raise_productivity_and_profitability.pdf
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