A novel customer knowledge management analysis model: With a case study in hospitality

© 2014 WIT Press. Customer knowledge management process with models can help managers to find the real value chain in business. This paper proposes a novel two-dimension customer knowledge management analysis model, which make customer knowledge more understandable and manageable. A case study is il...

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Main Authors: Liu,X., Chakpitak,N., Yodmongkol,P., Cang,S.
Format: Conference or Workshop Item
Published: WIT Press 2015
Subjects:
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http://cmuir.cmu.ac.th/handle/6653943832/39252
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Institution: Chiang Mai University
id th-cmuir.6653943832-39252
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spelling th-cmuir.6653943832-392522015-06-16T08:19:41Z A novel customer knowledge management analysis model: With a case study in hospitality Liu,X. Chakpitak,N. Yodmongkol,P. Cang,S. Management Information Systems Computer Science (all) © 2014 WIT Press. Customer knowledge management process with models can help managers to find the real value chain in business. This paper proposes a novel two-dimension customer knowledge management analysis model, which make customer knowledge more understandable and manageable. A case study is illustrated and shows the application of the CKM model in customer processes can lead to increased process performance. 2015-06-16T08:19:41Z 2015-06-16T08:19:41Z 2014-01-01 Conference Paper 17433517 2-s2.0-84907865094 10.2495/MIIT130151 http://www.scopus.com/inward/record.url?partnerID=HzOxMe3b&scp=84907865094&origin=inward http://cmuir.cmu.ac.th/handle/6653943832/39252 WIT Press
institution Chiang Mai University
building Chiang Mai University Library
country Thailand
collection CMU Intellectual Repository
topic Management Information Systems
Computer Science (all)
spellingShingle Management Information Systems
Computer Science (all)
Liu,X.
Chakpitak,N.
Yodmongkol,P.
Cang,S.
A novel customer knowledge management analysis model: With a case study in hospitality
description © 2014 WIT Press. Customer knowledge management process with models can help managers to find the real value chain in business. This paper proposes a novel two-dimension customer knowledge management analysis model, which make customer knowledge more understandable and manageable. A case study is illustrated and shows the application of the CKM model in customer processes can lead to increased process performance.
format Conference or Workshop Item
author Liu,X.
Chakpitak,N.
Yodmongkol,P.
Cang,S.
author_facet Liu,X.
Chakpitak,N.
Yodmongkol,P.
Cang,S.
author_sort Liu,X.
title A novel customer knowledge management analysis model: With a case study in hospitality
title_short A novel customer knowledge management analysis model: With a case study in hospitality
title_full A novel customer knowledge management analysis model: With a case study in hospitality
title_fullStr A novel customer knowledge management analysis model: With a case study in hospitality
title_full_unstemmed A novel customer knowledge management analysis model: With a case study in hospitality
title_sort novel customer knowledge management analysis model: with a case study in hospitality
publisher WIT Press
publishDate 2015
url http://www.scopus.com/inward/record.url?partnerID=HzOxMe3b&scp=84907865094&origin=inward
http://cmuir.cmu.ac.th/handle/6653943832/39252
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