A novel customer knowledge management analysis model: With a case study in hospitality
© 2014 WIT Press. Customer knowledge management process with models can help managers to find the real value chain in business. This paper proposes a novel two-dimension customer knowledge management analysis model, which make customer knowledge more understandable and manageable. A case study is il...
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th-cmuir.6653943832-392522015-06-16T08:19:41Z A novel customer knowledge management analysis model: With a case study in hospitality Liu,X. Chakpitak,N. Yodmongkol,P. Cang,S. Management Information Systems Computer Science (all) © 2014 WIT Press. Customer knowledge management process with models can help managers to find the real value chain in business. This paper proposes a novel two-dimension customer knowledge management analysis model, which make customer knowledge more understandable and manageable. A case study is illustrated and shows the application of the CKM model in customer processes can lead to increased process performance. 2015-06-16T08:19:41Z 2015-06-16T08:19:41Z 2014-01-01 Conference Paper 17433517 2-s2.0-84907865094 10.2495/MIIT130151 http://www.scopus.com/inward/record.url?partnerID=HzOxMe3b&scp=84907865094&origin=inward http://cmuir.cmu.ac.th/handle/6653943832/39252 WIT Press |
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Management Information Systems Computer Science (all) Liu,X. Chakpitak,N. Yodmongkol,P. Cang,S. A novel customer knowledge management analysis model: With a case study in hospitality |
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© 2014 WIT Press. Customer knowledge management process with models can help managers to find the real value chain in business. This paper proposes a novel two-dimension customer knowledge management analysis model, which make customer knowledge more understandable and manageable. A case study is illustrated and shows the application of the CKM model in customer processes can lead to increased process performance. |
format |
Conference or Workshop Item |
author |
Liu,X. Chakpitak,N. Yodmongkol,P. Cang,S. |
author_facet |
Liu,X. Chakpitak,N. Yodmongkol,P. Cang,S. |
author_sort |
Liu,X. |
title |
A novel customer knowledge management analysis model: With a case study in hospitality |
title_short |
A novel customer knowledge management analysis model: With a case study in hospitality |
title_full |
A novel customer knowledge management analysis model: With a case study in hospitality |
title_fullStr |
A novel customer knowledge management analysis model: With a case study in hospitality |
title_full_unstemmed |
A novel customer knowledge management analysis model: With a case study in hospitality |
title_sort |
novel customer knowledge management analysis model: with a case study in hospitality |
publisher |
WIT Press |
publishDate |
2015 |
url |
http://www.scopus.com/inward/record.url?partnerID=HzOxMe3b&scp=84907865094&origin=inward http://cmuir.cmu.ac.th/handle/6653943832/39252 |
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