A Visual and Linguistic Analysis of Tourism Authority of Thailand’s Posters

The Tourism Authority of Thailand (TAT) has used the slogan Amazing Thailand" to promote Thai tourism internationally since 2009 and tourism posters are considered an important advertising tool which includes both images and language. This research focuses on an analysis of visual images and li...

Full description

Saved in:
Bibliographic Details
Main Authors: Piyada Wasintapa, Sompatu Vongthong
Published: 2019
Subjects:
Online Access:http://cmuir.cmu.ac.th/jspui/handle/6653943832/65952
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Chiang Mai University