A Visual and Linguistic Analysis of Tourism Authority of Thailand’s Posters
The Tourism Authority of Thailand (TAT) has used the slogan Amazing Thailand" to promote Thai tourism internationally since 2009 and tourism posters are considered an important advertising tool which includes both images and language. This research focuses on an analysis of visual images and li...
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Main Authors: | Piyada Wasintapa, Sompatu Vongthong |
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Published: |
2019
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Subjects: | |
Online Access: | http://cmuir.cmu.ac.th/jspui/handle/6653943832/65952 |
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Institution: | Chiang Mai University |
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