An Investigation of the Relationship Among Medical Center’s Image, Service Quality, and Patient Loyalty
© The Author(s) 2020. This research aimed to study significant relationships among factors influencing customer satisfaction and loyalty in the health care service industry. In order to test the conceptual framework, structural equation modeling (SEM) was used to analyze the data from 252 respondent...
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Main Authors: | Chanchai Phonthanukitithaworn, Phaninee Naruetharadhol, Nathatenee Gebsombut, Raoyrin Chanavirut, Wanwipada Onsa-ard, Pawanrut Joomwanta, Zou Chanyuan, Chavis Ketkaew |
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Other Authors: | Khon Kaen University |
Format: | Article |
Published: |
2021
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Subjects: | |
Online Access: | https://repository.li.mahidol.ac.th/handle/123456789/60862 |
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Institution: | Mahidol University |
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