Conceptual design model of interactive television advertising: Towards influencing impulse purchase tendency

by Che Omar, Azizah, Shiratuddin, Norshuhada, Sarif, Siti Mahfuzah
Published 2015

Conceptualising impulse purchase elements for iTV advertising

by Che Omar, Azizah, Shiratuddin, Norshuhada, Sarif, Siti Mahfuzah
Published 2015

Impulse purchase in iTV advertising: A conceptual model of gap analysis

by Che Omar, Azizah, Shiratuddin, Norshuhada, Sarif, Siti Mahfuzah
Published 2014

Advertising theories in impulse purchase elements for iTV advertisement

by Che Omar, Azizah, Sarif, Siti Mahfuzah, Shiratuddin, Norshuhada
Published 2015

Perceived influence of interactive television advertising conceptual design model toward impulse purchase tendency: a survey

by Sarif, Siti Mahfuzah, Che Omar, Azizah, Shiratuddin, Norshuhada
Published 2016

The fiqh method in Islamic social entrepreneurship: an introduction

by Abd Muin, Mohd Adib, Abdullah, Shuhairimi, Che Omar, Azizah
Published 2019

Pembentukan model amalan keusahawanan sosial Islam dalam kalangan usahawan sosial berjaya muslim (The formation of Islamic social entrepreneurship model among successful Muslim so...

by Abd Muin, Mohd Adib, Che Omar, Azizah, Abdullah, Shuhairimi
Published 2018

A Computational Thinking Model for Game Based Learning to Enhance Students' Mathematical Problem Solving Skills

by Annamalai, Subashini, Che Omar, Azizah, Abdul Salam, Sobihatun Nur
Published 2022

Analysis of new haddul kifayah on income zakat in Kedah state

by Abd Muin, Mohd Adib, Shuib, Mohd Sollehudin, Che Omar, Azizah
Published 2019

Peranan sifat-sifat terpuji (Mahmudah) dalam keusahawanan sosial Islam: satu pengenalan dari perspektif media sosial dan Revolusi Industri 4.0

by Abd Muin, Mohd Adib, Che Omar, Azizah, Shuib, Mohd Sollehudin
Published 2019

Conceptual design model of interactive television advertising: experts reviews on impulse purchase tendency

by Che Omar, Azizah, Shiratuddin, Norshuhada, Sarif, Siti Mahfuzah, Abd Muin, Mohd Adib
Published 2015

Diffusion of iTV advertising in Malaysia: The industry players' perspectives

by Sarif, Siti Mahfuzah, Abdul Mutalib, Ariffin, Mohd Rashid, Sabrina, Che Omar, Azizah
Published 2013

Identification of research gap: T-commerce impulse purchase for iTV advertising

by Che Omar, Azizah, Shiratuddin, Norshuhada, Sarif, Siti Mahfuzah, Abdul Mutalib, Ariffin, Mohd Rashid, Sabrina
Published 2013

Uncovering the needs for a hybridized interaction design model for sign language learning through experts’ feedback

by Aziz, Nurulnadwan, Che Omar, Azizah, Abdul Mutalib, Ariffin, Ahmad, Siti Zulaiha, Muin, Mohd Adib, Annamalai, Subashini
Published 2020