RECOMMENDATION ON OPERATIONAL AND MARKETING STRATEGY IN SMALL BUSINESS ENTERPRISE: CASE STUDY KAFE KUPU-KUPU
Restaurant business is a competitive and yet a promising business. In Indonesia, especially in Bandung area, this kind of business continues to grow and less affected by the economic crisis. Kafe Kupu-Kupu is one of local restaurants in Cimahi, a small suburban city near Bandung with low density of...
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Main Author: | PUJIYANTI (NIM : 29107073); Pembimbing: Ir. Leo Aldianto, MBA, MSAE, SRI |
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Format: | Theses |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/24364 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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