FACTORS INFLUENCING FASHION CONSCIOUSNESS TOWARDS LOCAL BRAND CONSUMPTION AMONG WOMEN IN INDONESIA
The local fashion brand is now growing in Indonesia. This is supported by various aspects, both from the side of local designers who are now increasingly potentials, the improvement of the economy level, until the retail sector that has participated in rapid development. Changes in the enthusiasm of...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/40843 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |