âWILL YOU EAT YOUR DOGâS COOKIE?â AN EXPLORATION OF RELATIONSHIP BETWEEN CONSUMER ATTITUDE AND PURCHASE INTENTION IN HEALTHY FOOD
For the last two decades in the worldwide, fat is the most chronic diseases, and the consequent need to promote more healthful food choices. The food market is developing with a health benefit. However, health food tends to attract even more interest from consumer and businesses. Besides seeing the...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/41147 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |