PROPOSED MARKETING PLAN FOR INCREASING PASSENGER LOAD FACTOR OF NAM AIR BANDUNG-SURABAYA ROUTE

In the past five years, domestic passengers have increased by 17%. The increasing number of domestic passengers has encouraged all airlines to expand market share by opening routes in the regional region. Bandung is one of the potential areas for domestic flights, so Nam Air is interested in open...

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主要作者: Ari Pramono Putri, Christina
格式: Theses
語言:Indonesia
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在線閱讀:https://digilib.itb.ac.id/gdl/view/41470
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機構: Institut Teknologi Bandung
語言: Indonesia