MEASUREMENT OF SERVICE QUALITY PERCEPTION AND CUSTOMER SATISFACTION IN BISA ARABIC LEARNING CENTER USING MODIFIED SERVQUAL

PT. BISA Lentera Cendikia (BLC) is a company engaged in Arabic language courses for children and adults with 20 branches spread across several cities in Indonesia. BLC is a non-formal education where students can study at any time without limitation of age and level of education. Because BLC is a se...

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Bibliographic Details
Main Author: Umam, Khairul
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/49197
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Institution: Institut Teknologi Bandung
Language: Indonesia