BUSINESS DEVELOPMENT STRATEGY TO DEVELOP AND SUSTAIN SMALL FAMILY BUSINESS (CASE STUDY : HUANGHUN BIRDâS NEST)
Huanghun Bird's Nest is a family business that sells small-scale raw bird's nest (SME) which has been operating for 20 years in Banyuwangi. The development and growth of the Huanghun Bird's Nest is considered very slow, so the second generation started to develop the Huanghun Bird...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/63623 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |