B2B CRM STRATEGY DESIGN GUIDING PRINCIPLE (STUDY CASE: DET-URGENT COMPANY)
Det-Urgent company wants to assess CRM B2B strategy in Det-Urgent’s approach to B2B at their early stage before selling their products. In this research the CRM strategy is being designed, and the outcome of the research is to find out the most suitable CRM implementation design strategy for Det-...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/67005 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |