PROPOSED MARKETING STRATEGY TO INCREASE PURCHASE INTENTION THROUGH ONLINE FOOD DELIVERY (CASE OF DAPOER MILACA)
Indonesia’s business and creative sectors are predicted to have great potential to become the backbone of the Indonesian economy in the future, including the culinary field that continues to grow in recent years. The growth of the food and beverage industry in the third quarter of 2022 reached 3....
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
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| Online Access: | https://digilib.itb.ac.id/gdl/view/75225 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |