PROPOSED BUSINESS STRATEGY, AN INTEGRATED INTELLECTUAL PROPERTY STRATEGY AND CIRCULAR ECONOMY MODEL FOR MYCOTECH PTE. LTD.
This final project presents an in-depth exploration of the business issues faced by MYCL, a company operating in the mycelium leather industry. The primary issue revolves around their competitiveness and the integration of the company's Intellectual Property (IP) protection strategy with a circ...
Saved in:
| Main Author: | |
|---|---|
| Format: | Theses |
| Language: | Indonesia |
| Subjects: | |
| Online Access: | https://digilib.itb.ac.id/gdl/view/79203 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |